Senior PPC Specialist

Who we are:

We are MobiSystems - a leading creator of productivity & business apps, since 2001. Our solutions extend the usability of mobile devices across platforms, allowing for enhanced desktop-grade productivity, regardless of location. As the developer of the award winning OfficeSuite, we serve over 350 million individual and enterprise users in 195 countries worldwide, acquiring more than 100 000 new users per day. We are also the developer and exclusive publisher of a range of best-selling mobile dictionary apps based on data from Oxford University Press, Harper Collins and other top publishers.
Currently, we have over 180 employees in our Headquarters in Sofia (MobiArt Building) and office in San Diego.

If you enjoy working in a fast-paced, driven, and high-performance work environment, MobiSystems is the place for you! MobiSystems is a friendly environment where employees are encouraged to speak up, challenge management, and contribute to the creative process of developing best-in-class mobile applications. We are looking for team members who share our beliefs, love innovative technology, out-of-the-box thinking, and have a passion for giving back.

Currently, we are looking for Senior PPC Specialist to join our growing digital marketing team in our Headquarters in Sofia. You will be responsible for the PPC strategy for our Desktop apps from the ground up and will have a major role in shaping the strategy direction for all ad activities.


  • Understand our business objectives and aim at achieving them by designing ad campaigns strategy in all proper channels (paid search, display, video).
  • Managing PPC accounts across Google, including on-going optimisation for active campaigns.
  • Maintain maximum technical connection with analytics platforms ensuring best performance.
  • Develop a strong connection with product development team, keeping them up to date with ongoing ad strategy.
  • Generate weekly and monthly reporting.
  • Monitor and administer web analytics dashboards & reports.
  • Communicate regularly project status to team and upper management.


  • 3+ years experience managing PPC accounts.
  • Excellent knowledge of Google Ads, Google Analytics.
  • Expertise in statistical analysis, spreadsheets and reporting.
  • Fluent English – verbal and written.
  • Excellent time management and prioritising effectively.
  • Strong attention to detail with impeccably high standards.

An advantage would be:

  • Google Ads and Google Analytics certifications.
  • Experience with Google Ad scripts or AdWords API.
  • Experience with Google Marketing Platform (DV360, SA360).
  • Experience with Apple Search Ads.
  • Experience with Microsoft Ads.

What we offer:

  • A healthy work-environment with flexible working time @home or @the office no overtime and no artificial deadlines.
  • A great location – right next to a metro station, Paradise Center and the best park in Sofia.
  • Opportunities for professional growth and freedom to make an impact.
  • Competitive salary with sign-on bonus with your first wage.
  • Multiple secondary benefits: additional health insurance with dental care coverage, preferential price for company Sport card, home office, corporate discounts, etc.
If you are interested, please send your CV to Only short-listed candidates will be contacted. All applications will be treated with strict confidentiality. By applying for our vacancies, it is considered that you give your explicit consent for your personal data to be processed, used and kept for the purposes of the recruitment at Mobisystems.